Range Rover: The SUV for the unlettered swell
This week’s New Yorker has an ad for Range Rover featuring a claim that it has eyes in the front, back, and side of it’s head.
People have been fired for a lot less than a misplaced apostrophe in an expensive ad campaign, particularly one targeted at presumably well-read consumers.
Then again, if you’re going to sink that kind of cash into that kind of clunker, maybe you’re not the sort to quibble about grammar. Or build quality.
October 31st, 2009 at 12:27 am
Don Draper would never let this happen